Frontdesk

Short-term apartment rental platform

Series B
Milwaukee, WI
Founded 2017

About

Founded in 2017 by Jesse DePinto in Milwaukee, Wisconsin, Frontdesk operated a short-term apartment rental platform offering fully furnished apartments as hotel alternatives in urban markets across the US. The company leased apartments from property owners and listed them on platforms like Airbnb, Booking.com, and its own site, targeting business travelers and extended-stay guests. At its peak Frontdesk operated in over 30 US cities. The company filed for receivership in January 2024 after facing financial difficulties, effectively ceasing operations.

Products

  • Smart Kiosk — A user-friendly kiosk that manages citizen check-ins with pre-filled documents, payments, and appointment details.
    Customer sectors: government agencies, public service offices, healthcare providers
  • FrontDesk online bookings system — A platform to save time by managing and configuring appointment schedules with ease.
    Customer sectors: service providers, healthcare, small businesses
  • AI Receptionist — An AI-powered solution consolidating all customer communications into one unified inbox for efficient handling.
    Customer sectors: customer support, small businesses, service industries
  • Comprehensive reporting tools — Tools providing actionable insights and detailed reports on appointments and customer flow.
    Customer sectors: management, service providers, public sector

Market research & competitive positioning

Source-backed TAM / SAM / SOM sizing, displacement analysis, and an interactive peer positioning map for Frontdesk — available to members.

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