GoodData

Embedded analytics for product builders

Growth
San Francisco, CA
Founded 2007

About

Founded in 2007 and headquartered across the US and Europe, GoodData provides an embedded analytics and business intelligence platform used by over 140,000 organizations and 3.6 million end users globally, including roughly half of the Fortune 500. The platform enables software vendors and enterprises to embed interactive dashboards, AI-assisted insights, and self-service analytics into their applications via React SDK, Web Components, or iFrame. In July 2025, GoodData launched Intelligent Data Automation, a framework for proactive insight delivery and automated operational response. The company was recognized in the 2025 Gartner Magic Quadrant for Analytics and BI Platforms as a Niche Player, positioning it as a strong choice for product teams building analytics-rich applications.

Products

  • GoodData Platform — AI-enabled analytics platform powering embedded decision-making with governed semantics for enterprise-scale insights.
    Customer sectors: software, professional services, enterprise IT
  • Agent Builder — Tool to create automated AI agents and workflows that deliver actionable insights and orchestrate analytics.
    Customer sectors: developers, analytics engineers, enterprise IT
  • AI Assistant — Conversational AI assistant providing actionable analytics and contextual insights within workflows.
    Customer sectors: customer services, business analysts, sales
  • Embedded Analytics — Embed AI-driven dashboards and analytics directly into products for real-time insights and recommendations.
    Customer sectors: e-commerce, software, customer services
  • AI Automation — Automate data workflows and analytics orchestration using intelligent AI-powered automation tools.
    Customer sectors: enterprise IT, data engineers, analytics teams

Market research & competitive positioning

Source-backed TAM / SAM / SOM sizing, displacement analysis, and an interactive peer positioning map for GoodData — available to members.

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