Lucra Sports
Social-first sports gaming platform
About
Founded around the early 2020s, Lucra Sports is a social-first sports gaming platform that leverages gamification to increase user engagement and brand loyalty in sports and entertainment settings. The company’s core product integrates proprietary gamification software into partner mobile applications, allowing users to compete for cash, credits, and coupons in real-time. Lucra's business model focuses on partnering with entertainment venues and brands (such as Five Iron Golf) to embed their platform and drive customer retention through social gaming experiences, monetizing via equity funding and strategic partnerships.
Products
- Lucra Gamification Platform
- Social Competition Software
Market research & competitive positioning
Source-backed TAM / SAM / SOM sizing, displacement analysis, and an interactive peer positioning map for Lucra Sports — available to members.
