Precisely
Data integrity and enrichment SaaS platform
About
Precisely traces its roots to 1968 (Whitlow Computer Systems, later Syncsort) and rebranded as Precisely in 2020 following acquisitions including Pitney Bowes Software, Winshuttle, and Melissa Data assets. The company's Data Integrity Suite is a modular SaaS platform covering data integration, data quality, enrichment, governance, and observability in a unified interface. It enriches enterprise records with licensed geospatial, demographic, and address data assets—one of the largest such libraries globally. Over 12,000 businesses worldwide use Precisely, including large banks, insurers, and retailers that require high-accuracy data for customer analytics and regulatory reporting. Precisely competes with Informatica and Talend, differentiating on proprietary data enrichment content combined with data quality tooling.
Products
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Integrate
— Data integration products including mainframe, IBM i integration, and SAP automation to streamline enterprise data workflows.
Customer sectors: enterprise IT, data engineers, SAP users
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Verify
— Data quality, governance, observability, and master data management products ensuring trusted and accurate data.
Customer sectors: data governance, compliance teams, data management
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Locate
— Location intelligence products providing geo addressing, spatial analytics, and mapping for actionable business insights.
Customer sectors: logistics, retail, urban planning
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Enrich
— Data enrichment products that enhance and augment data for better decision-making and analytics.
Customer sectors: marketing, data analytics, customer insights
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Engage
— Customer communication products that improve engagement through personalized and automated interactions.
Customer sectors: marketing, customer service, sales
Market research & competitive positioning
Source-backed TAM / SAM / SOM sizing, displacement analysis, and an interactive peer positioning map for Precisely — available to members.
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